Why Small Businesses Are A Cyber Criminal’s Favourite Target
Weekly, if not daily, the news is reporting on the latest data breach or ransomware attack against a major corporation, social media giant, hospital or other notable organisation in our communities. Just this week, it was reported that Australian hospital operator,...
5 Tips On How To Improve Your Company’s Sales Process
For just about every business, one principle is tantamount: every sale counts. A company’s sales process should be streamlined, well-structured, transparent, and efficient. When one or more of those elements is missing, a key sale may not close or attempts at repeat...
Top 3 Strategic Musts for the Coming Year
The first quarter of the year always seems to have business owners dreaming a little bigger, reaching a little higher, and planning innovative ways to improve their organisations in the ensuing months. And well they should, as the key to business success is constant...
Social Mediocrity: How Even Passive Linkedln Users Can Improve Visibility and Connection
If you are a business owner or C-level executive, you almost certainly have a LinkedIn account. With more than a billion users worldwide, LinkedIn is the leading social media platform for businesses and professional networking. LinkedIn is a pivotal networking tool...
How to Plan for Your Company’s Expansion
Successful business growth doesn’t happen accidentally. While there are times when rapid expansion occurs due to unforeseen factors such as large-scale market changes or shifts in demographics, for the most part, a business plans for expansion long before actual...
15 Painless Ways To Reduce Your Business Expenses: Inflation Busters
The facts are in–inflation is growing much faster than wages. Simply, it costs more to do business, and most analysts agree there is no quick fix. The Australian election campaign has been heavily focused on inflation and the cost of living, and both parties agree...
How Mentoring Can Help Build Your Business And Add Value To The Community
If you are a business owner experiencing an influx of young talent to your team, it might be time to consider creating a mentorship program. There is an onslaught of young, remarkable talent either still new to or just about to enter the workplace. It is estimated...
How to Embrace Change and Innovation in Your Company
As the global pandemic reminds us, the only constant in business (and life) is change. Some business owners and CEOs are more open to this principle than others, but whatever your degree of acceptance or resistance, it’s clear that businesses must adapt to change—or...
Why The Labour Market Shortages Could Be A Positive For Your Business
Hiring challenges rage on for small businesses and big corporations alike, with little chance of a turnaround coming any time soon. According to the Australian Bureau of Statistics, the total job vacancies in Australia were 423,500, an increase of 6.9% from November...
How to Strengthen Employee Collaboration in the Workplace
Collaboration” is a concept everyone agrees is important, both in life and in business. Transforming this concept into a productive reality is another matter altogether. This is where business culture occasionally falls short—to the detriment of all involved. The...
How To Overcome Self-Doubt And Be More Productive
It’s not unusual for a first-time CEO or business owner to experience qualms about their ability to handle the challenges they face. But it’s also true that many veteran business leaders encounter self-doubt from time to time. Either they learn how to overcome those...
How To Build Relationships With Employees And Why You Should
Successful and effective business leaders often share notable common traits. You know, things like vision, enthusiasm, and integrity, to name a few. Research suggests however that communication is the number one key attribute of great business leaders. But strong...
A Quick Guide to Strategic Networking
Expanding a professional network is crucial for both job seekers and those aiming to grow their companies, such as CEOs and business owners. However, there’s a difference between general networking and strategic networking. Strategic networking allows you to...
How to be a More Effective Crisis Leader
Business leaders have faced many challenges in recent years, from 9/11 to the Great Recession of 2008. But the challenges presented by the outbreak of COVID-19 represent a whole new level of difficulties involved in leading a business through tough times. Like...
5 “Timeless” Tips to More Effectively Manage Your Time
Business owners may understand intellectually there are only 24 hours in a day, but the frenetic pace at which they lead their lives suggests they hope, somehow, to find more. This is often the case with leaders who don’t manage the time they have, either because they...
Improving Your Accounts Receivables Process
Most businesses offer a solution to problems or otherwise fulfill a need experienced by their target audience. They can only go on doing this if—in exchange for delivering a valued good or service—they get paid for doing so. As part of overall business operations,...
Creative Engagement Strategies Can Lead To Stonger Retention
Why do some employees stay with your company and others leave? There are several possible reasons, including financial considerations and the physical location of your workplace. But above all else, employee retention is most successful when employees...
Tips on Customer Retention Marketing
All businesses strive to acquire as many new customers as possible, but is enough effort being made to retain customers already on board? Remember, there’s a significant distinction in costs between finding new customers, as opposed to holding onto the ones you...
Journey Mapping And The Road To Customer Retention
How well do you know your typical customer’s purchasing journey? Successful businesses work hard to understand this journey, from initial awareness of a need for your product, the subsequent discovery of your business as a source for that product, and all the...
Five Innovative Approaches to Fostering Teamwork Within Your Business
Your business likely has skilled employees who excel in their tasks, ensuring productivity and efficiency. However, there are moments when these individuals must unite as a team, extending beyond their usual responsibilities. This necessity arises when embarking on a...
5 Tips for Building A Long-Term Sales Strategy
Any hard-working salesperson can tell you closing a sale is their ultimate goal. Short-term sale strategies emphasise the value of a clean, efficient transaction with a customer, particularly those that come to a successful (and profitable) conclusion. But since...
5 Actionable Tips on Engaging Your Remote Employees
Chances are, you employ — or are considering employing — some of the growing numbers of talented men and women who opt to work remotely. Offsite workers comprise an increasingly large segment of the workforce, with as many as 63 million employees expected to work...
How To Ensure Your Website Is Optimised For Lead Generation
Your website is most likely the most important online (and possibly offline, too) real estate your company owns. Websites not only provide information and validation for your products and services, but are also an effective branding and lead generation engine when...
How To: The Best Ways to Secure Capital for Your Business
[column_wrapper][two_thirds] Best Ways to Secure Capital for Your Business White Paper While small business owners have a wider range of options for financing new businesses and expanding existing businesses, what we learned is that sound planning is still a key...
15 No-Cost Ways to Improve Customer Service
In today’s experience economy, businesses need to think of new ways to connect with customers and secure their loyalty. Customers expect not just products and services anymore; they expect elevated, high-quality experiences. They are willing to pay more for...